
What’s a DIY master’s?
In the fall of 2024, I took a leave from my company.
Interested in people and planet, I wanted to learn how the stories we tell shape our relationship with the natural world. When I couldn't find the perfect master's, I decided to make my own. I call it a “DIY” (Do It Yourself) master’s.
The idea was inspired by Tim Ferriss—author and entrepreneur—who became business-savvy by investing an MBA tuition’s worth in start-ups. Likewise, I'll spend what I would have on a master's to give myself the time to research and write about the issues that matter to me.
I decided my studies would be grouped by theme. So far, they are:
Theme 1: Changing Minds at City Hall
Theme 2: Misinformation
Theme 3: Food for Thought
What about you?
A DIY master's is a way to dig into something that matters to you. What would you learn about?
I'm doing my DIY master’s full-time, but one could complete theirs over several years—as many working professionals do.
Instead of reading bits here and there, make a study of it: set aside time, choose your curriculum, organize your research by theme, and share what you learn.
Teaching others cements your knowledge. It also helps the rest of us; there’s too much to learn and not enough time :)
I need your help.
Doing a DIY Master's has downsides: I don't have teachers or classmates, so I hope you'll be so kind as to point out where I go wrong, share resources, and compare notes. I know I have a lot of smart, thoughtful people in my network, and I hope to learn from you, too.

About Me
I’m a partner and art director at Etho Studio and the creator of the Lighter Footprint App—but right now, I’m taking a year off.
At Etho, I work in urban design and sustainability, creating communications for climate tech, developers, energy experts, and more. I also created the Lighter Footprint App—in partnership with BCIT—which helps BC residents understand, track, and lighten their footprints. The app is currently being piloted as a teaching tool.